Introducing: WDF x Sabine Dubrovska
Today we're introducing WDF × Sabine Dubrovska, our first Art Prints collection. It's a small launch with a long story behind it, so we want to take a moment to explain what drove us to it.
by We Do Frames, June 24, 2026
We do frames. Now we do art prints, too.
We've always seen the frame as part of the work — not a border around it. So it was only a matter of time before we made the work too.
Today we're introducing WDF × Sabine Dubrovska, our first Art Prints collection. It's a small launch with a long story behind it, so we want to take a moment to explain what drove us to it.
The frame is part of the work
For years we've believed something simple about framing: the frame doesn't sit around a work, it becomes part of it. Change the frame and you change the piece. The same print in raw oak feels calm and grounded; in a darker or coloured profile, something else entirely steps forward. The frame is a creative decision, not a finishing touch.
The trouble with a belief like that is you can only ever half-show it. We could show you the frame – the materials, the joints, the finishes, the way a profile catches light. But the other half, the art the frame completes, has always belonged to someone else. We could talk about how a frame changes a work without ever owning the work to prove it.
This collection closes that gap. With Sabine, we finally hold both halves: the art and the frame. Which means we can stop telling you the frame is part of the work and start showing you.
We care about new art
There's a simpler reason underneath all of this, though. We care about art – we can't help it.
New art inspires us. It excites us. We spend our days looking at other people's work, thinking about how to set it off, how to give it depth, how to make it land in a room – and at some point that much looking turns into wanting to make something of your own. This collection is what happened when we stopped resisting that pull.
And the more art we framed, the more we saw it could be done differently. Differently in the aesthetic itself – work that finds beauty in the shifted and the imperfect, rather than the safe and the decorative. And differently in how art is configured – the idea that a piece isn't fixed, that the same work can become several different things depending on how it's framed. We see that it can be done differently, and we intend to do it differently.
The collaboration
Sabine Dubrovska is an Aarhus-based artist with a background in textile design, and tactility is the pulse of her practice. She works between the analog and the digital – scanning objects, then layering in digital traces until the image feels both familiar and beautifully off.
Her work rejects what she calls "visual correctness." Plants are caught mid "digital storm." Liquid textures are frozen in motion. Simple graphic shapes are cut from paper, pressed, and digitally altered. The results are organic, tactile, and quietly unsettling in the best way – work that keeps catching your eye long after you'd expect it to settle.
It's exactly the kind of art a frame can transform. Her raw, intentionally distorted aesthetic meets the full range of WDF frame possibilities, and the two genuinely change each other. That interplay is the whole point.
The launch collection spans three bodies of work: The Distorted Nature, her series of scanned and digitally shifted plant studies; her Fluid texture explorations; and her graphic Composition prints, built from paper cuts and sublimation. Each is printed on heavy, matte fine art paper.
A platform for artists
This first collaboration is exactly that – the first. We intend to keep going: new artists, new collections, new ways of pairing a work with the frame that completes it.
Because the more we do this, the more we see WDF as a different kind of platform we can offer to artists. Not a print shop and not a gallery, but a place where the art and the frame are designed to belong together – where an artist's work can be configured, reframed, and reimagined rather than fixed behind glass and forgotten. That's the space we want to build, and Sabine's collection is the first room in it.
See it for yourself
Every print in the collection can be framed exactly the way you want it – solid oak for an immediate sense of calm, or a play of colour, frame and mount, that pulls something new out of the motif. Made to order at our workshop in Bjerringbro, delivered complete and ready to hang.
The frame is part of the work. Now, for the first time, we can show you the whole thing.